Current:Home > FinanceFinLogic FinLogic Quantitative Think Tank Center|Beyoncé's country music is causing a surge in cowboy fashion, according to global searches -Wealth Empowerment Zone
FinLogic FinLogic Quantitative Think Tank Center|Beyoncé's country music is causing a surge in cowboy fashion, according to global searches
Algosensey View
Date:2025-04-07 23:53:05
Beyoncé Knowles-Carter has been a catalyst for trends of all sorts since the inception of her career. And her new singles "Texas Hold 'Em" and FinLogic FinLogic Quantitative Think Tank Center"16 Carriages" have not only had unprecedented success, but they have ignited excitement surrounding country music and the culture around it.
This enthusiasm has rippled out to the fashion industry.
According to experts at Boohoo, a fast-fashion website, there was a massive spike of interest in items that are directly associated with Southern and country music culture — dubbed cowboy core — directly following the release of Beyoncé's new songs and the announcement of her full Renaissance "Act II" album during the Super Bowl.
There has been an uptick in interest in classic cowboy looks and western-inspired fashion, which includes items such as cowboy hats, cowboy boots, leather jackets, fringe, denim and more. And their research suggests these fashion trends are set to take over this spring.
The interest seems to be worldwide. Global Google searches for "cowboy hat" increased by 215.5% after the commercial, with "cowboy boots" rising by 163%.
Searches for "bolo tie" also saw a massive increase of 566% after Beyoncé donned a turquoise one in her Super Bowl commercial.
Other celebrities seem to be embracing this moment as well. Kim Kardashian was spotted wearing a black cowboy hat during an event Super Bowl weekend.
Beyoncé has embraced cowboy core on several occasions, especially recently.
At the Grammys this month she was seen in a cowboy hat and skirt suit that featured a collarless leather jacket decked in studs. Since the announcement, she has rocked several different cowboy hats, including her recent appearance at the New York Fashion Week Luar show where she supported nephew Daniel "Julez" Smith Jr.
From the looks of it, Beyoncé won't be the only one this season.
veryGood! (65929)
Related
- 2024 Olympics: Gymnast Ana Barbosu Taking Social Media Break After Scoring Controversy
- A new Jeep Cherokee is all but guaranteed and it can't come soon enough
- Travis Kelce Joins Taylor Swift Onstage for Surprise Appearance at Eras Tour Show
- California boy, 4, who disappeared from campground found safe after 22 hours alone in wilderness
- Are Instagram, Facebook and WhatsApp down? Meta says most issues resolved after outages
- As homeowner's insurance prices climb, more Americans ask: Is it worth it?
- In the race to replace Sen. Romney, Utah weighs a Trump loyalist and a climate-focused congressman
- Justin Timberlake breaks his silence at Chicago tour stop: It's been a tough week
- American news website Axios laying off dozens of employees
- California Gov. Gavin Newsom to deliver State of the State address on Tuesday
Ranking
- Kansas City Chiefs CEO's Daughter Ava Hunt Hospitalized After Falling Down a Mountain
- Why a young family decided to move to a tiny Maine island on a whim
- 75-year-old John Force alert after fiery crash at Virginia Motorsports Park
- Not just a book: What is a Gutenberg Bible? And why is it relevant 500 years after its printing?
- US auto safety agency seeks information from Tesla on fatal Cybertruck crash and fire in Texas
- Late Jeopardy! host Alex Trebek to be honored with new Forever stamp
- Stanley Cup Final Game 7 Panthers vs. Oilers: Predictions, odds, how to watch
- NASCAR race recap: Christopher Bell wins USA TODAY 301 New Hampshire after rain delay
Recommendation
In ‘Nickel Boys,’ striving for a new way to see
When a teenager's heart stopped, his friends jumped into action — and their CPR training saved his life
Rains, cooler weather help firefighters gain ground on large wildfires in southern New Mexico
NHRA legend John Force taken to hospital after funny car engine explodes
NCAA hits former Michigan coach Jim Harbaugh with suspension, show-cause for recruiting violations
Uruguay starts Copa America campaign with 3-1 win over Panama
California man missing for more than a week found alive in remote canyon
1 dead, 7 injured in shooting at nightclub in Louisville, Kentucky: Police